Ontario Promotes Economic Prosperity in the NorthPublished on December 16, 2020
Funding supports regionally-tailored events to stimulate economic activity and tourism
SUDBURY – The Ontario government is providing $1.4 million to help Science North develop a series of regionally-tailored events that will stimulate economic activity and tourism in the North. The science centre will also be developing promotional materials along with a province-wide marketing strategy to promote the tourist industry in Northern Ontario.
“Before COVID-19, we had a vibrant tourism sector here in the north, so it is crucial that we look at innovative ways to support our local attractions as we plan for recovery and adjustment,” said Greg Rickford, Minister of Energy, Northern Development and Mines. “Today’s investment in Science North is directly contributing to the sustainability of our northern tourism industry.”
Starting in the second half of 2021, Science North will launch The Great Northern Ontario Roadshow. This promotional tour will travel to more than 50 communities to highlight some of the tremendous tourist attractions and natural wonders located throughout the north. Through this roadshow, the science centre hopes to generate revenue for tourism operations impacted by COVID-19.
“The Great Northern Ontario Roadshow will involve private and public sector partners using their collective expertise to give local and regional audiences access to new and exciting experiences across the North,” said Dr. Stephen Kosar, Science North Board Chair. “Thanks to the Ontario Government for their tremendous support and contribution towards this project.”
“Ontario offers the world in one province and Science North is one of our great tourist attractions and a valued cultural institution – one that introduces and welcomes people of all ages to the wonderful world of science,” said Lisa MacLeod, Minister of Heritage, Sport, Tourism and Culture Industries. “This has been an incredibly challenging time for our tourism agencies, who have all taken immediate action to reduce costs where possible and help keep visitors safe. I am proud that our government is supporting Science North with this investment – and I am confident it will continue to contribute to the economic and social recovery of our province.”
Funding for the project is being delivered through the Northern Ontario Heritage Fund Corporation (NOHFC). The corporation promotes economic prosperity across Northern Ontario by providing financial assistance to projects – big and small, rural and urban – that stimulate recovery, growth, job creation and skills development. Since June 2018, the NOHFC has invested more than $249 million in 1,963 projects in Northern Ontario, leveraging more than $1.1 billion in investment and creating or sustaining 4,546 jobs.
· In January 2021, the Ontario Government will launch a new and improved NOHFC program that will support more projects in rural northern communities and make it easier for more people and businesses to apply. The program will target both existing and emerging market opportunities, provide more work opportunities for Indigenous people and address the skilled labour shortage in the north.
· Science North is Canada’s second-largest science centre and the largest tourism-based attraction in Northern Ontario. An agency of the Ministry of Heritage, Sport, Tourism and Culture Industries, it has the mandate to deliver a program of science and learning throughout Northern Ontario.